There’s blog starting up and closing down every minute, and most of them either sucks or are totally uninteresting for the vast majority of people. Some of them, however, has a nice idea and a lot of potential but still doesn’t reach its expected peak. And some never really kick of when it comes to revenue and/or visitors – but get sold anyway. Like this last deal that just went through.
College Startup is a blog focused on “getting rich from your dorm room”, all according to Ben Bleikamp, the now previous owner of the site. The site was established the 12th of November 2005 and has 2,250 unique visitors monthly, and 9,780 page views. No, that’s not a lot. However it is pageranked at 5 at Google, which probably means a lot to some people. The (now closed) auction can be found here.
Monthly revenue? A (not so) whopping $44.
College Startup got sold for $1,400.
Confused? I’m not, really, because the blog has been linked from a few major sites and the concept is good. Nevertheless I’d say Mr. Bleikamp made quite a deal with this sale, because at this rate it’d take 2-3 years for the new owner, a chap named David Krug, to make his investment in cash – not counting the costs of actually running a blog.
Still. Good deal for Mr. Bleikamp and a reminder to all you hungry entrepreneurs out there that it’s not all in what you can make on your own. Potential does count for something.
A big congrats to the blog seller I guess. However I think that most blog sales (that I have seen) is very over priced. Quality content is important (I know you will say content is king to this
but when you buy a blog and then have to keep up with the previous owners content, that has to be hard hasn’t it?
Content is King.
Yes, I agree to the fact that it can be hard to follow up the originator’s content if you buy a blog, but then again you’ll not buy a blog if you don’t have a plan with it. So as long as you make sure you can handle the updates (even if that means hiring the person who started it) and have a solid plan for the future I’d say that you can make it good.
Overpriced sales? Sure, why not - but then again it all comes down to if the buyer has a solid business plan or not, and whether he of she will be able to stick to it. I’ve not been all that successful in buying sites over the years, sometimes due to lacking plans and other times to the fact that the site has been in dire need - something the seller hasn’t always even understood.
There’s always a critical period when you buy a site and start to phase it towards the future. A solid plan is everything, I think.
Nice read, found you from BH. I agree with you re: the sale above. Lucky bloke……