Amazon Kindle is the latest attempt by the print industry to get us interested in e-readers. At $399, it’s pretty affordable, although at first glance it looks very lowtech.

And you know what, I’m somewhat interested in Kindle.

However, the e-reader have a few problems that really needs to be addressed before Kindle can be a success.

• Initial price tag at $399 is a bit steep, right?
• Books are $9,99, which is more than a pay for a pocketbook.
• Pay to read blogs that are free online? The what now?!
• Subscribe to newspapers sounds great, but the screen is monochrome and you won’t be getting images. That’s not an option for me.
• Uses the mobile nets, with bills picked up by Amazon, great! In the US, that is - I sincerely doubt that will be a worldwide solution.

This is the first Kindle model out there, and while there will be quite a few early adopters, I don’t think it’ll change our world. I don’t doubt the screen, and it’s great to bring hundreds of books at the same time, but the costs are too high. Why pay $399 for hardware, to read books at $9,99? And why on earth would I subscribe to blogs available for free online, in my mobile phone, or in my PDA?

Kindle is cool, and that’s the reader in me speaking.

The technologist says no way.

The Kindle project is the ideal solution for the book industry. No printing costs, basically just earnings on every sale! I’m not the least surprised to hear all these authors talking themselves wet on the project, but what they paid Guy Kawasaki is beyond me. I can get it for books, but blogs and newspapers needs graphics, and needs colors.

Maybe I’ll be ordering it after all, I’m a book nut. I would, however, prefer a tool that was a little smaller, and would be in color.

This is the future of bookreading. It will be everywhere.

…says author Michael Lewis.

That’s taking the PR talk a bit far, don’t you think?